Graphic design: FES MENA Blog Banner

Graphic design: FES MENA Blog Banner

About

Friedrich-Ebert-Stiftung (FES) in MENA (Middle East and North Africa) commissioned this artwork for their latest blog series which attempts to understand the repercussions of the protests started in the region a decade ago.

The Friedrich-Ebert-Stiftung (FES) is a non-profit German foundation funded by the Government of the Federal Republic of Germany, and headquartered in Bonn and Berlin.

What we did

Because the blog would target three language groups (English, French, and Arabic), we created an animated GIF banner that featured all three languages. The GIF banner alternates between the three languages at timed intervals.

The primary design references was the “A Decade of Change” logo and motif, provided by the client.

With this and the client’s existing FES branding in mind, we created illustrated portraits inspired by photographs of the Arab Spring protests. The portraits were overlaid with the “flower/spring” motif, in a way that drew attention to these characters’ emotions.

How was the visual output used?

The graphic is now live on the FES MENA blog. Here’s a screenshot of how the web banner appears when static. You can view the GIF banner at the top of this post, or on the FES MENA Blog site to see how the GIF logo and text change! 🙂